Shop Independent Small Businesses With A Story
Small businesses with a story.
A curated marketplace of independent sellers. Shop products directly from the small businesses behind them.
Staff picks
Most loved this week
Colorado Dream Outfitters
Mia Denim Rhinestone Baseball Cap
Threaded Pear
Ava Crossbody
Zab & Co. Creations
Heart Necklace Personalized Engraving
Locust Creek Design
Handcrafted Boho Leather Earrings – Blush, Cream & Brown Layers
Noteworthy Co
Gel Pen Set | Pastel
WB Design Studio
Teardrop Patriot Earrings
The Rooted difference
Why shop Rooted?
Real small businesses
Every booth is an independent small business — not a faceless brand or a dropshipper.
Curated, not cluttered
A curated mix of products you'll actually want, from vendors we know and trust.
Shop the booths you love
Get to know the vendor, their story, and the booth you're buying from — all in one place.
🎃 🦃 Holiday Season
Holiday Picks
Hand-picked finds for the moment
Featuring: Halloween & Thanksgiving
Colorado Dream Outfitters
Sugar Skull Stud Earrings
For The Love Of The Grain
Rustic Bee Grateful Shelf Sitter Sign
Noteworthy Co
Pumpkin Caramel - 9.2 oz Fall Candle
Toy Station
Ravensburger Memory Animal Babies
The Nahas Girls
Monstera Leaf Claw Clip
Sugar Pea Boutique
Boo-tiful Bats Outfit
Shops to know
Every shop has a story. Meet the small businesses.
Fresh arrivals
Just listed
Threaded Pear
Raelynn Dot Contrast Mock Sweater
Little M Creationz
Alice in wonderland Catch All
More Than Dragons 3D
Lap Cat Figure
Lou Golden Designs
Hot Cocoa Club Toddler Tshirt-Cream
Vintage Alley Designs
Book Worm Ghosts
Threaded Pear
Isadorah Sleeve Loose Mini Dress
Threaded Pear
Ceely Sleeve Casual Top Long Sleeve Top
Threaded Pear
Tesssa Drawstring Waist Casual PLUS Pants
Threaded Pear
Mireyia Mid Rise Shift Jeans
Threaded Pear
Mauria Up Oversized Casual Shirt
Threaded Pear
Isabel Sleeve Crewneck Baggy Pullover
Threaded Pear
Felicia Colorblock Mock Relaxed Sweatshirt
Threaded Pear
Elizah Ankle Length Barrel Jeans
Threaded Pear
Elisa Floral Casual Shift Sweater
Threaded Pear
Callie Knit Floral Patchwork Long Sleeve PLUS Top
Threaded Pear
Brylee Ankle Length Drawstring Jeans
Verified sellers
Every shop is reviewed before opening
Secure checkout
Stripe-powered payments
Tracked shipping
Updates from order to doorstep
Supports small businesses
Shop directly from independent sellers